Ladies and gentlemen, here we go again! The “Kamala is Brat” TikTok trend, along with a slew of other meme videos making Vice President Kamala Harris look “cool,” is nothing more than a contrived effort by her campaign and allies to appeal to young voters. Several Gen-Z content creators have spilled the beans to the Daily Caller, revealing the true nature of this so-called “organic” excitement.
As soon as Harris became the presumptive Democratic nominee, the internet was flooded with old clips of her, turned into memes to paint her in a humorous or relatable light. Democrats would have you believe this is genuine enthusiasm, but the reality? Some influencers claim they were paid to post these videos.
One comedian, Steve McGrew, even shared an email offering cash to post pro-Harris content. The email, from a company called “LaunchViral,” explicitly laid out the requirements: share, like, and follow Kamala, post memes, and use specific hashtags. Oh, and there was a $150 cash bonus. Can you say “astroturf”?
McGrew wasn’t having it, and neither are many others. Chrissy Clark, a Gen-Z conservative commentator, called out the “dystopian” tactics of the Democratic National Committee (DNC), accusing them of using an “influencer dark network” to push these memes. Clark argues this is all part of a ploy to rebrand Harris as “cool and approachable” and drown out critics who won’t vote for her based on identity politics alone.
They trying to get ME to be a paid shill for Kamala. GFYS! But let this be a lesson… they are PAYING people to pretend to support KumSwalla pic.twitter.com/kokPoAHvyK
— Steve Mudflap McGrew’s REMASCULATE podcast (@REMASCULATE) July 28, 2024
Savannah Fuhr, another social media influencer, pointed out that while these videos might be funny, they don’t translate into genuine support. Gen Z is looking for real leadership and solutions to problems like the financial crisis, not empty laughs.
Let’s not forget the mainstream media’s role in this charade. CNN commentator Van Jones declared that Harris has “gone from cringe to cool” thanks to these viral videos. But let’s be real: this is a feedback loop where media coverage of the meme surge is mistaken for authentic support.
I’m going to post a video of Kamala Harris and her moronic takes every day until the election.
This is her famous “coconut tree” speech from 2023. pic.twitter.com/Ur32WLtB64
— Sarah Fields (@SarahisCensored) July 28, 2024
The DNC has a history of paying young influencers to spread their message. Remember Chris Mowrey and Harry Sisson? They gained a following, creating pro-Biden videos while the DNC paid their talent management agency $210,000 in the 2022 election cycle. Now, with Kamala at the helm, expect the DNC to continue leveraging this influencer network.
Kamala Harris is paying influencers $150 a post to support her.
They key to getting these deals is that you already have to “support” her, so you get thousands of more that pretend to like her, to attempt to get this deal. pic.twitter.com/dDJoP01xMb
— Elephant Civics (@ElephantCivics) July 29, 2024
As Harris’s campaign kicks into high gear, expect more of these manufactured trends. But don’t be fooled – this isn’t grassroots enthusiasm. It’s a calculated move to create a false sense of popularity.
🚨EXPOSED: The Kamala Harris campaign is said to be paying Instagram and TikTok users $150 through a service called LaunchViral to post good things about her. This breaks FEC rules and fakes her support. pic.twitter.com/k0WlZGPdgP
— Tracy Sinatra (@TracySinatra) August 1, 2024